IBM — ESPN Fantasy Football with Watson AI


Most Fantasy Football players suffer from stress while picking fantasy players. Or what we call Fantasy Football Face. Watson analyzes player data from millions of sources. So they can make confident game-winning decisions.

We aired these spots during the playoffs which is crunch time for fantasy football players and saw increased activity and engagement with Watson AI on the ESPN app with millions of trades and transactions.

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IBM — Discovered by AI

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IBM — Let’s Put Smart to Work